Joining the Whyte Museum this past summer as the Marketing and Communications Specialist, Katie Goldie has brought a fresh perspective to the museum's brand and online presence. With previous experience working with the museum to build our visual asset library, as well as being a long-time supporter of our programs and exhibitions (you may have seen her at some of our previous openings!), Katie's addition to the team has been a seamless and natural fit.
"We are delighted to have Katie’s with us," said Donna Livingstone, CEO of the Whyte Museum. "She brings design and photography skills along with a boundless enthusiasm for what we do!"
Mountain stories are the fabric of who we are, weaved into all areas of the museum's offerings. From day one, Katie jumped right in to learning more about Canadian Rockies history and the legacy of our founders Peter and Catharine Whyte, as well as the important work done by every department here, by attending educational tours, meeting with colleagues, and attending even more events and programs. Engagement in the museum's exhibitions, events, archives, tours, Indigenous programming, book shop, and more happen every day, creating no shortage of material to share with locals and visitors. With her creative eye and strong knowledge of digital content development paired with an avid interest in Canadian Rockies culture, Katie has communicated our myriad stories with enthusiasm, singing it from the rooftops and across the platforms.
Katie joins us with a well-rounded background in influencer and destination marketing, working on campaigns with companies such as Travel Alberta, Destination BC, Banff and Lake Louise Tourism, Sherpas Cinema, Pursuit, CMH, and others. She also brings significant entrepreneurial experience in starting and maintaining a successful photography business.
We’re delighted to have her with us - welcome, Katie!
Image 1 - Personal Collection of Katie Goldie.